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Halloween Advertising: Trick or Treat?

Halloween is a time of year that everyone from 8 to 88 enjoys. The pillowcases full of candy, the costumes, and the "scare in the air" make for a memorable holiday. For years, brands have been taking part in the Halloween spirit as well. This year 70% of Americans are planning on celebrating the holiday, where "total spending is expected…

AdEase is proud to announce that the San Diego It’s Up to Us campaign was honored with this year's Community Choice Award at Community Health Improvement Partners' (CHIP) Crew Rendezvous event last night. The Community Choice Award honors organizations or campaigns for exemplary work and dedication in community health and prevention. A list of seven…

The Debate for Native Ads

In an age when traditional advertising methods are shifting, with print revenues steadily declining, and audiences growing wary of branded messages, native advertising presents a solution. Native advertising, or the use of sponsored messages designed to blend in with the surrounding content and user experience, has become increasingly popular as of late, drawing both praises…

The United Nations’ Creative Department

An article was recently posted on Printmag.com that sheds light on possibly one of the biggest creative advertising groups that you’ve never heard of. The Graphic Design Unit (GDU) is a department within the United Nations responsible for all their creative content all over the world. This 10 person team has what Print Mag says is…