Monthly Archives: July 2020
Google Ad Grants 101
Running a successful digital advertising campaign is a difficult task for any organization to take on. The never-ending list of tasks that are required to deliver against marketing objectives can be mind-numbing, which is why our clients turn to Civilian for expertise and guidance to navigate the murky advertising waters. One such solution that we’ve…
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Why is TikTok so Popular?
It hadn’t even been one full week of sheltering-in-place when my curiosity finally got the best of me. As someone who loves social media and spends way too much time on their phone, I was well aware of TikTok and its growing popularity. I watched as downloads continuously dominated the App Store and read countless…
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Marketing as a Force for Good
Recently, I [virtually] sat down with an old college buddy Heather Smith to record an episode of her podcast, Things That Are Good. Heather’s goal in the podcast is to highlight aspects of life that are positive in a not-so-positive world, through frank conversation and a few laughs. Both Heather and I have spent our…
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