Halloween is a time of year that everyone from 8 to 88 enjoys. The pillowcases full of candy, the costumes, and the “scare in the air” make for a memorable holiday.
For years, brands have been taking part in the Halloween spirit as well. This year 70% of Americans are planning on celebrating the holiday, where “total spending is expected to reach $8 billion, each person spending about $80 on decorations, costumes and candy” (AdAge). With such an influx in spending, Halloween offers a perfect opportunity for brands to promote their products in a creative, fun way. Sweet!
Mini joins in on the fun with its series of Halloween ads.
McDonald’s, too, gets spooky this holiday.
Heineken has never looked so scary.
This sweet candy is turning to its dark side.