Archives

http://www.youtube.com/watch?v=mIuUwFNP7RE&feature=player_embedded Did it work? Obviously, since you are now reading our blog. But why did you choose to read this particular post?  There are three primary reasons you clicked this link, and they all directly relate to the power of “how to.” 1. Obvious headline.  You knew exactly what this blog was about before clicking;…

Apple announces iOS 6 and iPhone 5 and the crowd goes wild. The new update has very cool and useful features. The software update includes new features like vector-based Maps for better graphics and Passbook, which directly challenges Google Wallet. Also, the iPhone 5 improves its screen size and resolution, which creates benefits to the…

Every so often, in Advertising, you get to say "I made a difference." But, how often can you say that the work you do just may save lives? AdEase has managed several suicide prevention campaigns over the past few years, including the San Diego and Riverside Counties' It's Up to Us campaigns and the soon…

Dear Digital Marketers, I have a bone to pick with you.  There I was, sitting on my couch, browsing through my Facebook feed, when I saw it.  Your web banner.  I know you inundate my page with art and offers, but this one was different. It was unique. It was beautiful. It was like I…