Advertising News

Consumer Trust & Leveraging Social Influencers

Understanding the dynamics of social media is critical to the success of today’s marketer. In our Digital Travelscape series, we will examine the changing tides in digital marketing to highlight emerging trends that impact how travelers make buying decisions. Follow Civilian throughout this journey and discover new insights and approaches to your travel & tourism…

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The 4 Seasons of Travel Purchasing

Understanding the dynamics of social media is critical to the success of today’s marketer.  In our Digital Travelscape series, we will examine the changing tides in digital marketing to highlight emerging trends that impact how travelers make buying decisions.  Follow Civilian throughout this journey and discover new insights and approaches to your travel & tourism…

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Everybody’s [Not] Working For The Weekend

Understanding the dynamics of social media is critical to the success of today’s marketer. In our Digital Travelscape series, we will examine the changing tides in digital marketing to highlight emerging trends that impact how travelers make buying decisions. Follow Civilian throughout this journey and discover new insights and approaches to your travel & tourism…

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Beyond Accomodation

Understanding the dynamics of social media is critical to the success of today’s marketer.  In our Digital Travelscape series, we will examine the changing tides in digital marketing to highlight emerging trends that impact how travelers make buying decisions.  Follow Civilian throughout this journey and discover new insights and approaches to your travel & tourism…

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The Digital Travelscape

Understanding the dynamics of social media is critical to the success of today’s marketer. In our Digital Travelscape series, we will examine the changing tides in digital marketing to highlight emerging trends that impact how travelers make buying decisions. Follow Civilian throughout this journey and discover new insights and approaches to your travel & tourism…

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Welcome to HTML5

Isaac Maltzer  |  

September is here. And for everyone in the digital space, that means one thing in particular. HTML5 The move towards an HTML5 dominated internet experience took huge strides yesterday as Google Chrome updated its platform to block Flash-based web ads. They are not gone completely, but in order for a flash ad to load on Chrome, users…

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Google Wants Customers to Buy Products Straight from YouTube Ads

Accepted Protege  |  

YouTube will launch a new feature that will enable the viewers to buy products straight from YouTube videos. This new feature will be part of the “TrueView” video ads which have increased advertisements’ popularity on YouTube. The “TrueView” advertising feature was launched three years ago.  “TrueView” works by letting viewers skip the ad after the…

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Facebook no longer limited to the living.

Accepted Protege  |  

Have you ever wondered what will happen to your social media accounts after you die? For the people that have lost loved ones, this has been a delicate and frustrating process to go through. After some years of users complaints, Facebook announced the introduction of a new feature that allows for users to designate a…

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Facebook is Coming for Youtube

Accepted Protege  |  

Are you a fan of all those little videos and clips that keep popping up all over your Facebook newsfeed? Depending on your response, I have either great or terrible news for you. Expect more videos in your near future. Many more. In a recent article from Business Insider, it was revealed that Facebook users…

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The Debate for Native Ads

Accepted Protege  |  

In an age when traditional advertising methods are shifting, with print revenues steadily declining, and audiences growing wary of branded messages, native advertising presents a solution. Native advertising, or the use of sponsored messages designed to blend in with the surrounding content and user experience, has become increasingly popular as of late, drawing both praises…

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