Advertising News
The Old-Time Podcast Era
In many ways it feels like the radio era is back—except we’re not listening to broadcast radio like our parents and grandparents did—we’re listening to podcasts. According to the New York Times, more than half of people in the United States have listened to a podcast, and nearly one out of three people listen to…
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Civilian Awarded for Marketing Efforts to Reduce Teen Alcohol Use
The National Public Health Information Coalition (NPHIC) presented Civilian Agency with a Silver Donald J. Berreth Award for Health Marketing for its work on behalf of the not-for-profit Mission Hospital. Civilian’s parallel campaigns aimed at reducing teen alcohol use in several Orange County, California high schools—Strength in Numbers and Raising Healthy Teens—were recognized for excellence…
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Civilian Agency Campaigns Win Three MarCom Awards
Team celebrates creating a positive impact in education, mental health and global connections The MarCom Awards, an international program honoring excellence in marketing and communications, has recognized Civilian Agency with two platinum and one gold award for excellence in global marketing communications. The annual awards program, run by the Association of Marketing and Communication Professionals’,…
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Our Newest Client, Cleared for Takeoff
As a marketing communications agency dedicated to the social good, few things get the Civilian flag flying higher than an opportunity to partner with like-minded clients. If a proposal lines up with our values and relevant experience, we’re basically running on jet fuel, and won’t rest until we’ve given it our all to secure that…
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Why (Some Of) Your Ads Should Suck
Ah, the advertising creative process. It’s why we do our jobs. Who doesn’t want to spend their days coming up with exciting, challenging, clever words, concepts, and images that impress our friends, make our moms proud, and delight our clients so much that they want to kiss us on the lips? Of course, all of…
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