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Agency Life

Tips for Successfully Transitioning Focus Groups Online

May 11, 2020 | by Kristina Shigaeva | Agency Life, COVID-19, How To’s

Until COVID-19 upended the world as we know it, advertising focus groups were in-person events, often held at special facilities where clients and agency staff could watch the responses from behind two-way glass. Earlier this year we scheduled a series traditional focus groups for the Perinatal Health Initiative (PEI) within the San Diego Health and…

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Supporting Employee Wellbeing in a Work-From-Home World

May 11, 2020 | by Kim Coutts | Agency Life, COVID-19

Chances are, you’re reading this post at home. You could be alone with your thoughts in a studio apartment or tucked away in a closet seeking silent productivity away from your restless brood. Whatever your situation, you are likely adjusting not only to how you can personally operate in this shelter-in-place environment, but also how…

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The Ultimate Guide to Successful Recruiting – The Interview

May 5, 2020 | by Justin Palicki | Agency Life, How To’s, Jobs

It seems so simple.  Establish a need for a position. Write out what you’re looking for in a candidate, and people will come calling in droves. Well, turns out that’s not exactly how it works. Recruiting is hard. Writing, refining, interviewing and even the DECISION process, all take precious (and otherwise billable) time away from…

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Hiring with Purpose

February 28, 2020 | by Justin Palicki | Agency Life

There is a war for talent happening. People have more job choices and more ways to make income today than they did before, and loyalty just isn’t what it used to be. If you’re not committing thought and resources to the talent war, you might lose out to your competition. We pride ourselves on hiring…

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Evolving Approaches to Meaningful Work

February 3, 2020 | by Kim Coutts | Agency Life

Most of us want to do meaningful work—something that gets us jumping out of bed every morning (or at the very least makes us feel like we’re contributing directly to an organization’s success). If that sounds like you, you’re not alone; research from LinkedIn shows that nearly three-quarters of U.S. workers want a job where…

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