A summary of the comScore "Brave New World Manifesto." The multi-media landscape is evolving before us. The last few years explosion of emerging technologies (tablets, smartphones) have created media fragmentation. This revolutionary digital era has created a paradigm allowing marketers to reach and engage users at anytime throughout the day, however, this realm creates crowded space…
Read MoreNot too long ago, I gave an interview about the possible effects of Facebook placing video ads in user newsfeeds. At the time, the idea was just a far off rumor, but now the rumor seems to be getting more real. According to Ad Age’s article released a few hours ago, Facebook is preparing to…
Read MoreWe do the work so you don't have to. Listed below are the top news and blog posts relating to the world of search and internet marketing. Click each title to read the full article at the original source. Desktop Search Activity Hits All-Time High In March: 20+ Billion Searches [comScore] Google dropped a few…
Read MoreWe do the work so you don't have to. Listed below are the top news and blog posts relating to the world of search and internet marketing. Click each link to read the full article at the original source. Bing Ads Responds to Google Enhanced Campaigns Bing Ads finally responds to questions and speculation as…
Read MoreAs I sit and write this blog that will publish through WordPress, a platform that didn’t exist even as I entered the advertising workforce less than a decade ago, I wanted to use the opportunity to reflect on the digital progress we’ve made. I think it’s safe to say that the stage has been set…
Read MoreLists. Oh, how we love them! Everything from Night of 100 Stars to The FBI’s 10 most wanted, Americans just can’t seem to get enough of them. Lists give our otherwise arbitrary and mundane lives order and meaning; all while keeping things snappy and concise. This frees us up for more important endeavors such as…
Read MoreThe NFL season may be over, but fans are still cheering for their teams in the social networking world. A recent infographic by Social Fresh lists out what NFL teams have the loudest Facebook fans. Being from San Diego, I will be the first to say that it probably isn’t the Chargers. The team that…
Read MoreBeing able to chew gum and walk at the same time is a cinch now that we are well into the age of multi-screen consumption. Last night, you were most likely in bed watching Gilmore Girls on TV, while checking your email on your mobile phone for the latest laser hair removal Groupon. Today, at…
Read MoreRaise your hand if you like: automated voice-messaging systems that cannot understand the pronunciation of the number two. Two thumbs up from anyone who appreciates: long waits on the phone with a beep in your ear or the soothing sounds of elevator music. And, a big whoooraahhh from the anonymous lovers of being transferred to…
Read MoreFacebook recently announced that consumers could send CEO, Mark Zuckerberg a direct message if he or she were willing to pay $100. We asked our staff what they would want message Mr. Zuckerberg and here's what a few of them said: 1. "I see an opportunity for Facebook to capitalize on the Health Care…
Read More