All posts by Peter Billias
Google Ad Grants 101
Running a successful digital advertising campaign is a difficult task for any organization to take on. The never-ending list of tasks that are required to deliver against marketing objectives can be mind-numbing, which is why our clients turn to Civilian for expertise and guidance to navigate the murky advertising waters. One such solution that we’ve…
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App Bubble May Finally Be Bursting
The number of apps available in the digital marketplace are seemingly endless, with more than 2.8 million in existence. Yet surprisingly, the majority of users simply aren’t downloading anymore. The 2017 U.S. Mobile Apps Report released by comScore earlier this year found that 51% of smartphone users are averaging zero app installs per month. A…
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You Have Reached Your Destination
Understanding the dynamics of social media is critical to the success of today’s marketer. In our Digital Travelscape series, we will examine the changing tides in digital marketing to highlight emerging trends that impact how travelers make buying decisions. Follow Civilian throughout this journey and discover new insights and approaches to your travel & tourism…
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Consumer Trust & Leveraging Social Influencers
Understanding the dynamics of social media is critical to the success of today’s marketer. In our Digital Travelscape series, we will examine the changing tides in digital marketing to highlight emerging trends that impact how travelers make buying decisions. Follow Civilian throughout this journey and discover new insights and approaches to your travel & tourism…
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The 4 Seasons of Travel Purchasing
Understanding the dynamics of social media is critical to the success of today’s marketer. In our Digital Travelscape series, we will examine the changing tides in digital marketing to highlight emerging trends that impact how travelers make buying decisions. Follow Civilian throughout this journey and discover new insights and approaches to your travel & tourism…
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