Tag Archives: mobile

The devastating earthquake, tsunami, and nuclear disasters in Japan highlight the emerging importance of social media, mobile, and other new disaster response tools in a changing world.  These tools warned citizens of impending danger, updated them as it happened, and continue to help the world stay abreast to updates and unite in support for the…

As if mobile advertising wasn’t enough to promptly reach the smartphone user on the go, now enter location-based advertising; the next innovation in mobile advertising. In an attempt to inform, remind, or inspire consumers, advertisers can now reach their audience by offering them on the spot, real-time coupons and deals. Imagine driving along as your…