The uncommon agency for the common good

Tag Archives: competition

Marketing – It’s no Snickerdoodle

October 1, 2009 | by Civilian | Civilian Water Cooler, How To’s

If you’ve ever taken a basic marketing course, you’re probably familiar with the four Ps. You know – the marketing mix: product, pricing, placement, and promotion. When you mix these ingredients well, it’s a recipe for success. But if you get one wrong, it’s like substituting salt for sugar. That’s a recipe for disaster. I…

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