The uncommon agency for the common good

New Samsung Spot is Music to Our Ears

May 29, 2012 | by Civilian | Creative Find

Just when I think he can’t get any sexier, he flexes, and I’m proven wrong once again. David Beckham bends it like Beethoven in this Samsung Ad and I can honestly say this may be the most “kickin” version of Ode to Joy that I have ever heard.

What I really appreciate about David Beckham besides his rugged good looks and incredible raw talent, is his ability to endorse a product without just standing there saying “I like this product.  You should too.”  He’s smart about the products he chooses to endorse in making sure that in addition to fitting the brand his sponsors are promoting, they fit his. I think I can speak for the general female population when I say hopefully this is one brand that will be around a while.

Watch the video on Youtube

Sarah Matley
Account Coordinator
Mood: Infatuated

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