CDPH Office of Suicide Prevention

Campaign: Never a Bother

Priority Audiences: Youth and Young Adults, Parents and Caregivers

Languages: English and Spanish

Tactics: Video and Radio

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Radio

Radio | “Bother Me When” (English)
Radio | “Bother Me When” (Spanish)

Videos

Video | Statewide Convening
Video | Megan Thee Stallion
Video | User-Generated Content
Video | Audience Stories
Video | What Happens When You Call 988?
Video | Safe and Effective Messaging on Suicide
Video | Campaign Commercial

See more videos form the Never a Bother campaign at: YouTube.com/@NeveraBotherCampaign/videos

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California Office of the Surgeon General

Campaign: Live Beyond

Priority Audiences: Youth and Young Adults, Parents and Caregivers

Languages: English and Spanish

Tactics: Video and Radio

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Radio

Radio | Exhale (English)
Radio | Exhale (Spanish)
Radio | Healing Together (English)
Radio | Healing Together (Spanish)
Radio | Aunties (English)
Radio | Aunties (Spanish)

Videos

Video | Valkyrae - Influence Partnership Video
Video | User-Generated Stories
Video | ACEs Explainer Video
Video | Dr. Ramos ACEs PSA
Video | Campaign Commercial
Video | Dr. Gilgoff Stress Busters
Video | Youth Advisors Healing Journey
Video | Drew League Partnership - Vignette 1
Video | Drew League Partnership - Vignette 2

See more videos form the Live Beyond campaign at: YouTube.com/@LiveBeyondCA/videos

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California Department of Public Health

Campaign: Communications and Branding Strategy

Priority Audiences: CDPH Leadership and Employees, Californians

Languages: English

Tactics: Video

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Videos

Video | Rebrand Sizzle Reel
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California Mental Health Services Authority

Campaign: Take Action for Mental Health

Priority Audiences: CDPH Leadership and Employees, Californians

Languages: English

Tactics: Video

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Videos

Video | Karamo Brown - Influencer Partnership
Video | Khanh Ngo - Influencer Partnership
Video | Justin Mensinger - Influencer Partnership
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San Diego and Imperial County Community Colleges

Campaign: Career Education

Priority Audiences: Young Adults

Languages: English

Tactics: Video

See the Work

Videos

Video | Sector Highlight Video - Business and Entrepreneurship
Video | Sector Highlight Video - Agriculture, Water, Environmental Technology
Video | Sector Highlight Video - Life Sciences and Biotechnology
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